History PR « Taylor Herring

History PR

Temporary Melting Soldier installation erected as symbol of remembrance for those who fought at Passchendaele

Posted on July 28th, 2017 in Arts PR,Consumer PR,History PR,PR Stunt,Stunt Of The Day,Tourism PR.

The Battle of Passchendaele during World War 1 has been etched in the history books as a four month long atrocity filled with horror, pain and an unprecedented loss of human life. Around 2,100 British soldiers died each day, equating to 475,000 British and German soldiers in total, with 90,000 bodies never being identified and 42,000 bodies never even being recovered over the 105 days of the battle. Soldiers battled through awful conditions, with immense and devastating amounts of swamp-like mud which itself claimed many lives alongside the warfare that was going on, sunk full-size tanks and drowned cavalry.

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‘The Melting Soldier’ statue in Trafalgar Square is intended as a reminder to us all of this tragedy and the conditions that the young men had to endure in what was for many, their final days. . Organised by Visit Flanders tourist agency,it is a temporary figure constructed entirely of mud and sand  and the statue’s subjection to the natural elements means that it is slowly melting away before the public’s eyes.

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The statue’s artist Damien van der Velden said this is intended to reflect ‘the emotional or exhausting feeling that the solider has to have at that moment (of war).’ The installation provides a poignant reflection on the devastation of this battle and of war in general. The placement of ‘The Melting Soldier’ in such an iconic location means the message of the statue reaches far and wide and provides important food for thought, as well as a fitting tribute to those who died serving our country.

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Burberry enlist all-star cast for newest Christmas campaign

Posted on November 1st, 2016 in Fashion PR,History PR,stuff we liked,Stunt Of The Day.

As Halloween ends and Christmas descends rapidly upon us, it seems only right that Burberry kick off the festive season with their latest star-studded campaign. The British heritage brand have released a 3-minute film trailer entitled ‘The Tale of Thomas Burberry’, celebrating the life of the Burberry founder and starring a host of celebrities including Sienna Miller, Lily James, Domhnall Gleeson and Dominic West.

Burberry

“This Christmas, as we celebrate our 160th anniversary we wanted to tell the story of Thomas Burberry – pioneer, inventor, innovator, and the man behind the iconic trench coat – in our own words,” said Burberry chief creative and chief executive officer, Christopher Bailey. ‘The film we have made is a brief glimpse inspired by his full and extraordinary life, which threaded its way through the history of the twentieth century in all its tumultuous highs and lows.’

Irish actor Domhnall Gleeson takes the lead role, with Sienna Miller playing his first fictional love. The film focuses particularly on the role Burberry played in creating ground-breaking fabrics which would be used by the military, in aviation and by Arctic explorers, particularly revered for their waterproof yet comfortable qualities.

The short was written by Academy Award-nominated Matt Charman and directed by Academy Award-winning Asif Kapadia. Watch the video for yourself below:

– @katiemallion

Great Fire of London 350th Anniversary

Posted on September 6th, 2016 in Arts PR,Attraction PR,History PR,stuff we liked,Stunt Of The Day.

This weekend saw London mark the 350th anniversary of the Great Fire of London, featuring burning a 120-metre-long model and 4 miles of collapsing dominoes.

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Over 500 volunteers meticulously placed 23,000 breeze blocks throughout London, starting from Monument and making its way through the Gherkin, St. Pauls and finally bursting into flames at Barbican. The excitement was contagious, as Londoners and tourists followed the dominoes through the cities gardens, markets and even churches.

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Continuing to mark the commemorative date, a sculpture of 17th century London was lit as crowds gathered on the Thames to watch the flames. The festivities continue at the Museum of London, where themed walks, tours and workshops will take place.

#WeAreHere: ‘Soldiers’ across the country gather to pay respect

Posted on July 6th, 2016 in History PR,stuff we liked,Stunt Of The Day.

This week marks 100 years since thousands of soldiers sadly lost their lives on the Somme battlefield to fight the German Empire.

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Those who were lost were remembered by hundreds of men across the country in a powerful tribute, which saw them gather at train stations suited up in replica WW1 military uniforms. The moving living memorial created by Jeremy Deller a Turner prize-winning artist, saw men silently hand out business cards on which printed are the names of those who died at the Somme, the battalion in which they fought, the date of their death and their age.

Volunteers from theatre companies across the UK broke into renditions of ‘We’re Here Because We’re Here, sung in the Allied trenches to the tune of Auld Lang Syne.

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Commuters have been stopped in their tracks by the theatrical performance and have been using the hashtag #WeAreHere, throughout the morning to share their pictures of the young ‘soldiers’. Further pictures and videos clips are collated at the website Because We Are Here.

Twitter user Mar Dixon, commented: “I can’t tell you how powerful it is seeing them leave – probably knowing they aren’t coming back.”. Celebrities such as Channel 4 newsreader Jon Snow and comedian Dawn French, have also commented on the heart-warming act.

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In a time when we’re faced with uncertainty, this haunting and thought provoking tribute should hopefully bring us together across the country, so that we can remember those who lost their lives on this tragic day.

10 Ways To Be A Marketing Genius Like Lady Gaga

Posted on August 12th, 2010 in Arts PR,Auction PR,Awards PR,Book PR,brand PR,Camera PR,Car PR,Celebrity PR,Charity PR,Children's Brands PR,Comedy,Comedy PR,Comment,Computer Games PR,Consumer Electronics PR,Consumer PR,Doctor Who Live,documentary PR,Drama PR,DVD PR,Edinburgh International Television Festival,Entertainment Brands,Environmental PR,Event PR,Experiential Marketing,Extreme Sports PR,Fashion PR,Festival PR,Film PR,Fitness PR,FMCG,Food and Drink PR,Games PR,Gym PR,Health and Fitness PR,History PR,Ice Cream,Kids PR,Magazine PR,Model Search PR,Music PR,Online PR,Online PR Trends,Opera PR,Poetry,PR Stunt,PR Stunts,Publicity Stunts,Publishing PR,Reality TV PR,Regional PR,Retail PR,Shopping Centre PR Stunts,snackfood PR,Sport,Sport PR,Stunt Attempt PR,Stunt Of The Day,Teen PR,Television Industry PR,Television PR,The Apprentice,theatre PR,Tour PR,Tourism PR,Toy PR,Travel PR,Uncategorized,Venue PR,Wedding PR.