Comedy PR « Taylor Herring

Comedy PR

James Blunt takes self-deprecating to a hilarious new level in advert for new album launch

Posted on March 15th, 2017 in Celebrity PR,Comedy,Comedy PR,Music PR,Online PR,Stunt Of The Day.

The chairs are placed in a circle as one by one the members of the group introduce themselves. Name and age. Each looking more embarrassed than the last, shame covering every inch of their faces as they struggle to speak up. This is no ordinary support group. Such is the stigma that so strongly binds them; they are all James Blunt fans. But do not fear for he is here for you.

In an advert for an album release unlike any other, James Blunt has fully taken on the mantle of the greatest “guilty pleasure” artist and shows how aware he is of how his music is perceived by many.

Yet, ever endearingly instead of shying away, he is embracing his infamy and using it as a marketing technique. Moreover with the video receiving over 33 thousand views since its appearance on Monday it is safe to say that it is working.

This is not the first time that James Blunt has gleefully poked fun at himself. As anyone who follows James on Twitter knows, he has had his fair share of hateful messages. Yet he seems to take immense pleasure in wittily crafting responses designed to draw further attention to himself and his supposed failings or alternatively turn it back around on the instigator with often crude but nevertheless tummy tickling results. In a world full of internet trolls he is a mighty troll slayer.

Therefore if you too have been affected by James Blunt’s music his new album titled The Afterlove is available for Pre-order now. Perhaps with this new incarnation public opinion can be swayed and James Blunt fans will no longer have to meet in darkened rooms. After all if it is possible for Justin Bieber for change his music’s perception then surely it is possible for anyone.

-@gfpvincent91

Yorkshire Tea have recruited some familiar faces to ensure they do their jobs “proper”

Posted on March 13th, 2017 in brand PR,Celebrity PR,Comedy,Comedy PR,Consumer PR,Stunt Of The Day.

Championing home grown celebrities of varying ilk, Yorkshire Tea have teamed up with Lucky Generals to release three short adverts starring TV veteran Michael Parkinson, Olympic triathletes the Brownlee Brothers and the Kaiser Chiefs.

Each appear in a variety of tongue in cheek scenarios demonstrating the brand’s “unwavering passion and uncompromising dedication” to doing things “proper”, which if you can overlook the charmingly Yorkshire grammar without making your eyes twitch; is guaranteed to bring a smile to your face on a Monday afternoon.

The videos centre around the chosen Yorkshire bred celebrities having been employed in various roles within the company.

The rather downbeat rock-band Kaiser Chiefs do not seem too happy with their new role having to endlessly supply live on-hold music at the brand’s headquarters.

However the always endearing Brownlee brothers, clad in lycra, seem to still possess the same comradery witnessed at the World Triathlon Series as they swap various modes of transport as “tea couriers” to make sure they get their package for the company delivered on time.

Finally the man and legend that is Michael Parkinson shows off the recruitment skills he has picked up from a lifetime in broadcasting as he eloquently narrates a job interview of a young man wishing to join him in the ranks at Yorkshire Tea.

Andy Brown, Managing Director at Yorkshire Tea said of the recent appointment : “Michael’s experience is unparalleled and as with everything we do as a company we want to ensure our hiring process is done proper. As soon as we received his application, we knew he’d be a fantastic fit for the role – given our Royal Warrant it’s only right that we add a knight to the ranks.”

-@gfpvincent91

 

 

Specsavers shares some quick-witted advice following Oscars 2017 blunder

Posted on February 27th, 2017 in Awards PR,brand PR,Comedy,Comedy PR,Online PR,Stunt Of The Day.

The Oscars can become somewhat of a cringe-fest with overly emotional speeches and more recently political declarations. However, the 2017 Oscars will now go down in history for hosting one of the greatest award show blunders of all time as La La Land was mistakenly named as Best Picture over true winners Moonlight.

Not one to miss a trick, Specsavers have capitalised on this moment in a quick witted tweet with the most apt use of their trademark slogan to playfully poke fun at the situation.

-@gfpvincent91

Super Bowl LI: Top 5 adverts – from politically correct to the most funny

Posted on February 6th, 2017 in brand PR,branded content,Celebrity PR,Comedy PR,Retail PR,Roundup,Sport,Sport PR,Stunt Of The Day,Viral Video PR.

superbowl-1

Many are still excited about the Super Bowl weekend and are talking about how Tom Brady led one of the greatest comebacks in sports history lifting New England from a 25-point hole to the patriots’ fifth NFL championship in the first Super Bowl overtime beating the Atlanta Falcons. Advertisers and big name brands released countless commercials that grabbed people’s attention and here are the top 5 adverts that stood out.

  1. Budweiser

Immigration is a hot topic today and it’s clearly shown in Budweiser’s Super Bowl ad, which is based upon the story that follows Adolphus Busch, an ambitious young immigrant’s journey to America in pursuit of his dream of making the best beer in the world and becoming the co-founder of Budweiser. However, with a strong message like this titled “Born the Hard Way” for 2017 Super Bowl commercial, Budweiser has triggered backlash from some for being “too political”. The commercial however has gone viral on social media and now has over 20,6 million views on YouTube.

  1. Audi

The wage gap, equal pay and feminism are one the most talked about topics today, and that might be one of the reasons why we are seeing a little girl as the protaganist in Audi’s equal pay commercial for Super Bowl 2017, where the little girl is competing in a soapbox car race and gracefully wins the game. The commercial reveals an emotional inner monolog as the girl’s father struggles to discuss gender equality with her and hopes for the situation to change as his daughter grows.

“What do I tell my daughter?” the father says. “Do I tell her that her grandpa’s worth more than her grandma? That her dad is worth more than her mom? Do I tell her that despite her education, her drive, her skills, her intelligence, she will automatically be valued as less than every man she ever meets? Or maybe I’ll be able to tell her something different.”

Published on February 1st 2017, the video already has over 8 million views on YouTube.

  1. Airbnb

Airbnb commercial conveying a political message stood out as one of the most powerful ads for Super Bowl 2017 and had everyone expressing their shared opinions via Twitter with over 24k retweets including the #WeAccept hashtag. The Airbnb ad preaches equality, diversity, and acceptance including multi-ethnic faces on their Super Bowl advert. The video features diverse faces from different ethnic background and words that say “No matter who you are, where you’re from, who you love, who you worship, we all belong. The world is more beautiful the more you accept.”

  1. Kia

In a recent Kia’s campaign for Super Bowl, we see Melissa McCarthy as a warrior sprinting through the dessert, helping whales and saving the environment from natural disasters. This might be one of the funniest Super Bowl commercials so far while promoting the 2017 Niro Crossover, a car that has set a Guinness World Record for lowest fuel consumption while driving across the America. The company’s message is that no challenge is too big, too small or too difficult. People are loving the idea behind Kia’s campaign and the video has over 164k views in less than a week.

  1. Mr Clean

According to Mr. Clean commercial, every woman desires a man who cleans and is willing to scrub the kitchen down. Here you can see best of Mr. Clean’s moves in the shower and wiping the kitchen floor as he makes it all look so effortless. Football fans love a bit of fun during the Super Bowl half-time and the video has already gone viral with over 8 million views on YouTube.

– @elizas_music

Dave’s Best Jokes from Edinburgh Fringe 2016

Posted on August 23rd, 2016 in Awards PR,Celebrity PR,Comedy PR,Event PR,Television Industry PR.

Edinburgh, 23rd August 2016: Award-winning entertainment channel Dave has announced the winner of the ninth annual award for Dave’s Funniest Joke of the Fringe.

In a brand new show for the Edinburgh Fringe Festival, West Bromwich-based comic Masai Graham produced the joke which 27% of the respondents voted their funniest joke of the Fringe; ‘My dad suggested I register for a donor card, he’s a man after my own heart.’

28471826013_6e4de10c45_z

The announcement is the ninth year for the coveted award whose previous winners include Tim Vine, Rob Auton, Stewart Francis, Zoe Lyons and Nick Helm.

In its mission to find the most hilarious one-liners, Dave enlisted the help of an expert panel of ten judges, consisting of the UK’s foremost comedy critics.  They scoured venues at the world-famous Edinburgh Festival Fringe over a week-long period to nominate their five favourite jokes. The shortlisted gags were then put to 2,000 Brits, with no reference to the comedians who told them, who then voted for the jokes they found the funniest.

Dave’s Top 15 Funniest Jokes from the Fringe Festival 2016

 “My dad has suggested that I register for a donor card.  He’s a man after my own heart.” – Masai Graham– 27%

“Why is it old people say “there’s no place like home”, yet when you put them in one…” – Stuart Mitchell – 25%

“I’ve been happily married for four years – out of a total of 10.” – Mark Watson – 21%

“Apparently 1 in 3 Britons are conceived in an IKEA bed which is mad because those places are really well lit.” – Mark Smith – 21%

“I went to a pub quiz in Liverpool, had a few drinks so wasn’t much use.  Just for a laugh I wrote The Beatles or Steven Gerrard for every answer… came second.” – Will Duggan – 20%

“Brexit is a terrible name, sounds like cereal you eat when you are constipated.” – Tiff Stevenson – 20%

“I often confuse Americans and Canadians.  By using long words.” – Gary Delaney – 18%

“Why is Henry’s wife covered in tooth marks?  Because he’s Tudor.” – Adele Cliff – 16%

“Don’t you hate it when people assume you’re rich because you sound posh and went to private school and have loads of money?” – Annie McGrath – 15%

“Is it possible to mistake schizophrenia for telepathy, I hear you ask.” – Jordan Brookes – 15%

“Hilary Clinton has shown that any woman can be President, as long as your husband did it first.” – Michelle Wolf – 15%

“I spotted a marmite van on the motorway. It was heading yeastbound.” – Roger Swift – 14%

“Back in the day, Instagram just meant a really efficient drug dealer.” – Arthur Smith – 13%

“I’ll tell you what’s unnatural in the eyes of God. Contact lenses.” – Zoe Lyons – 13%

“Elton John hates ordering Chinese food. Soya seems to be the hardest word.” – Phil Nicol – 12%

 On being awarded the top spot, Masai Graham, self-proclaimed “General Punochet”, said I’m proud and honoured to win Joke of the Fringe. The funny thing is that it was Dave’s Joke of The Fringe that inspired me to become a comic. I remember picking up the paper years ago, reading the top 10 gags and wondering if I could write a decent one myself, so it feels fantastic to have actually won!”

In order to compile the shortlist, each of the judges sat through an average of 60 different comedy performances and sifted through more than 3,600 minutes of material. This meant they each had a potential pool of around 7,200* different jokes to choose from.

The Dave award, which is open to both established and up-and-coming comedians, pays homage to the wealth of talent on offer at the Edinburgh Festival Fringe whilst shining a spotlight on the individual jokes, not just the performances. In fact, so as to ensure the jokes are ranked fairly, the comedian’s name or show are not revealed during the voting process – it is purely down to the jokes themselves.

Steve North, General Manager of Dave commented: “The Fringe is renowned for being the best place to spot new and emerging comedy talent, and although there are some returning contenders in our top 10 this year, there is a high volume of new talent which is very exciting to see.”

The Edinburgh Fringe Festival is widely acknowledged to be the biggest arts festival in the world and takes place every August for three weeks in Scotland’s capital city. Starting in 1947, it was seen as a post-war initiative to reunite Europe through culture, and was so successful that it inspired more performers than there was room for.

2016 marks the ninth year of Dave’s Funniest Joke of the Fringe. You can also follow Dave on Twitter at @join_dave and Facebook at facebook.com/davewittybanter.