Creative Brand Communications


January 24, 2012


Unilever is launching its first Lynx product for women in the UK expanding the previously men’s-only brand using the strapline: “Nothing will ever be the same again.”

A teaser video, created by BBH, featuring a female cop and a male robber running towards each other launches online today.

The company is now selling the products directly from its Facebook Page.

source: Marketing Week and TNW



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