June 3, 2010
Taylor Herring To Promote GlobalGathering.
Angel Music Group has hired media and entertainment agency Taylor Herring to promote its internationally renowned music festival GlobalGathering.
The agency who won a competitive four way pitch for the account have been briefed to promote the festival as it celebrates its tenth year at the forefront of the dance music scene. The campaign will aim to raise awareness of the festival’s anniversary, broaden the event’s profile in the national press and significantly expand online engagement with the brand.
GlobalGathering is the leading electronic music festival in the UK and a key player on the international festival scene with events across the globe in countries including Poland, Ukraine, Belarus, South Korea and Russia. Combining awe-inspiring music with an incredible honed production, the industry forerunner has been setting the bar for electronic festivals since its inception in 2001.
Held on the 30th-31st July in Stratford-upon-Avon the event will once again welcome the worlds’ biggest DJs and live talent to its stages; with over 150 artists playing across the weekend. The award-winning festival will see over 50,000 music fans stream through its gates to enjoy two days of the best electronic music the world has to offer.
Angel Music Group is one of the most influential and successful nightlife companies in the world; renowned for its state-of-the-art, cutting edge events. Since its inception in 1998 it has played a leading role in the development of the industry, creating some of the most prominent music events in the UK and becoming a key player in the international music market.