Creative Brand Communications

Fried Chicken Scented Sunscreen.

After hiring the famously tanned actor George Hamilton to represent KFC’s brand new extra crispy recipe, KFC has created a fried-chicken scented sunscreen.  This is a fully functioning bottle of sunscreen, factor 30, released at the perfect time as England reaches its highest temperatures it has seen this summer – so this collectible can protect you from even the strongest of rays!

kfc sunscreen

The fast food brand gave out 3000 bottles for free through its website on Monday 22nd August.  This campaign was clearly a success as the bottles were snatched up so quickly by the forever loyal KFC customers who have always wanted to smell like their favourite dish!


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