May 29, 2012
Frederick’s Dairies approached us to deliver a stunt to launch their new R.Whites lemonade lolly on behalf of brand owner Britvic.
The idea: To reunite the 70’s stars of the original advert by recreating the iconic ‘Secret Lemonade Drinker’ commercial – one of the longest running and best-loved campaigns in UK television history.
Some of the coverage…
more info about the campaign here