Creative Brand Communications

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March 8, 2012

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Paddy Power install a temporary rider on Britain’s iconic Uffington Horse hill carving.

The installation took place in the early hours of this morning just days ahead of this year’s Cheltenham Festival.

Over 200 metres of lightweight canvas, pre-cut into five separate pieces was used to create the 110ft  x 200ft  temporary installation.

More about it here

 

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