Taylor Herring is an award-winning, PR, Social Media and Influencer creative agency that delivers solid business outcomes for its consumer brands through smart thinking, creativity and innovation.

The agency is famous for its eye-catching, creative campaigns – which generate headlines, crash social media timelines, capture the imagination and inspire people to action.

Commercially and creatively driven we deliver long-running PR programmes as well as high impact launch moments for consumer brands.

Taylor Herring has won more PR Week awards than any other agency in the past decade and won Campaign’s Agency Of The Year twice in the past three years.

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June 7, 2010

PR Stunt, PR Stunts, Publicity Stunts, Stunt Of The Day| Written By admin

Mobile Phone PR: Orange Power Wellies.

Stunt Of The Day: Mobile phone brand (and Glastonbury sponsor) Orange are touting a new PRototype that can charge your mobile from the heat generated at the bottom of your festival wellies.

mobile phone pr stunt

According to the press release from Orange: “The power collected in the ‘power generating sole’ is collected via a process known as the ‘Seebeck’ effect.”

Orange_PowerWellies

Andrew Pearcey, Head of Sponsorship at Orange UK said: “The Orange Power Wellies use clean and renewable energy to create valuable electricity ensuring festival goers can text and phone their mates for the duration of the weekend”.

Article

June 7, 2010

Mobile Phone PR: Orange Power Wellies.

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