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Kids design the houses of tomorrow; children put their imagination to paper and show us how THEY think we will be living in the years to come

Posted on October 24th, 2017 in Consumer PR,Kids PR,Leisure PR,Online PR,PR Stunt,Retail PR,Stunt Of The Day.

British retailer Made.com asked children, aged between 4 and 12, to come up with an image of what they think the ‘House of the Future’ would ultimately look like. We all know children have big imaginations and were certainly not left disappointed by the rather unique responses that they came up with…

The houses ranged from featuring tall and spiky roofs, bullet proof windows, a ‘rocket roof’ (just in case the house needed to take-off to Mars) to homes floating on clouds and being equipped with arms and legs.

After the children sketched their ideas, Made.com then turned their ideas and drawings into a 3D model scale of their image and brought them to life; adding a whole new dimension!

10 year old Ameen designed her ‘House of the Future’ to be floating upon fluffy clouds in the sky…Bonus points for creativity!

10 year old Antoni designed a solar-powered pyramid; definitely taking account of our current and future need for alternative energy sources!

5 year old Charlie’s design consists of four legs, two arms and an in built rocket…(you know, just in case you need to take-off to another planet)!

It is likely that most of the children’s ideas will not actually come to fruition in the future due to physical impossibilities of their designs, however, you never know, some of these children could be the next great architects of the future!

@Alexx_Wright

Deliciously deceptive: These pollution popsicles are just as beautiful as they are toxic

Posted on June 8th, 2017 in Arts PR,Consumer PR,Environmental PR,PR Stunt,Stunt Of The Day.

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Who doesn’t love an ice lolly? Well you might want to think twice before putting these pretty popsicles in your mouth as they hold a rather disgusting secret. These as no ordinary popsicles, these are pollution popsicles!

Made by students as a final project from the National Taiwan University of Arts these beautiful crystal clear lollies may look like incredible treats from an artisanal boutique but upon closer inspection play host to a whole horde of nasties; from crushed snails to plastic rubbish and even excrement. Not so yummy now, are they?

Each of the popsicles were formed from samples taken from Taiwan’s 100 polluted water sources and are intended as a damming reminder of the importance of having access to clean water.  Hung I-chen, Guo Yi-hui and Cheng Yu-ti; the students responsible for the project also designed deliciously deceptive packaging to house their creations which were then numbered to reflect the area in which the sample originated from.

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Although as anyone who has tested an ice lolly on a hot or even tepid day knows, they do not last long – so to preserve the statement that this artwork represents the three students also spent time painstakingly recreating each one in crystal clear resin to gross out viewers for the times to come.

One thing is for certain, I will never look at an ice lolly the same way again.

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Airbnb does Van Gogh

Posted on February 12th, 2016 in Arts PR,stuff we liked,Stunt Of The Day,Tourism PR,Travel PR.

In order to promote an upcoming exhibition on the domestic spaces painted by Vincent van Gogh, the Art Institute of Chicago has recreated one of van Gogh’s most famous paintings — The Bedroom — as a rentable room on Airbnb.

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This is the ‘Bedroom in Arles’ by Vincent Van Gogh, one of the impoverished artist’s most famous works.

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The room is layed out exactly like the painting, while the walls and floor are painted in the same impressionistic style that Van Gogh is famous for.

The room will only set you back $10 a night – and the story has gone international.

Airbnb are proving, time after time, that it’s a brand happy to try/get involved things that are a little bit unusual and daring, and that strategy is reaping rewards.

[h/t The Guardian]

Forget the Eurostar, Kings Cross transports commuters straight to Diagon Alley

Posted on July 7th, 2015 in Stunt Of The Day.

To celebrate the one year anniversary of its Diagon Alley attraction, NBC Universal brought the magic back to Blighty yesterday, in the very place where Harry’s adventures all began: Kings Cross Station!

Diagon Alley Universal Orlando

Diagon Alley Universal Orlando

According to Event magazine, the infamous shopping street was “recreated by 3D graffiti artists Max ‘n’ Joe and featured a series of classic movie props”.

What’s more, fans and commuters alike were able to share photos taken at the activation via the campaign’s dedicated microsite.

Kings Cross' Diagon Alley Art Installation Image (c) Event Magazine

The temporary installation, which appeared out of nowhere, disappeared just as magically by the evening rush hour yesterday.

At least some of us muggles were able to experience it!

Image (c) Event Magazine