By James Herring
Nobody tweets a picture of a poster or a billboard. Well rarely.
Marketers are having to come up with increasing bolder, creative and innovative news ways of getting the message out there.
Here are some of our favourite bits of creative and unusual media of recent years.
1. Nationwide Insurance

2. Drunk people sleeping on the streets of Japan are turned into human billboards for a new alcohol awareness campaign.

3. The Economist

4. Dengan Nose Hair Trimmers

5. O’Donovans Irish Pub

6. Silberman’s Fitness Center

7. Adidas


8. Bic Razors

9. Mini

10. Frontline – Flea and Tick Spray

11. Newcastle Brown Ale hijack Stella

12. Nike

13. BMW vs Audi

14. Fitness First – Bus Stop Scales

15. Folgers Coffee make good use of steam vents

16. Aim Plumbing Servoces

17. Brandstik USB

18. Tefal

19. Nike Escalator sabotage

20. National Geographic Channel

21. HBO – Game Of Thrones

22. BBC World

23. Smart car

24. Joffrey Ballet School, Chicago

25. Mondo Pasta

26. Kansas Public Library


27. Japanese camera ad

28. Australian construction site

29. Yahoo

30. Colorado road safety campaign

31. Anando Milk

32. Australian Childhood Foundation

33. Belt Up

34. Cadbury Dairy Milk

35. Heineken

36. Hot Wheels

37. Law and Order

38. Martor Razor Blades

39. McDonald: Sundial Billboard.

40. Quitplan.com

41. Environmental Awareness: Swimming Pool.

42. Iberia

43. Venice Casino

44. Lego

45.

46. Oral B

47. Australian Public Transport Authority

48. Kung Fu Panda – Dreamworks

49. Imodium

50. Alice In Wonderland

51. FedEx Kinkos – Office Products

52. Australia Post

53. Kill Bill (New Zealand)

54. Absolut

55. The Day After Tomorrow (Mumbai)

56. Newcastle Brown Ale

57. Batman

58. Dutch Stutter Foundation

59.Benjamin Moore Paints

60. CNN

61. Science World

62. Old Timer Restaurants


63. Smart

64. McDonalds Fries


65. Allstate Insurance: Marina Tower

66. Peter MacCallum Cancer Centre

67. Check The Gas

68. Pedigree dog food (and poop bag dispenser)

69. Lays Potatoes

70. Calgary Film Festival (crying billboard)

71. Powerhouse Gym

72. Peter Walsh Office Supplies

73. DHL Online Tracking – Beijing

74. Clearex (Israel)

75. The Guitar Store

76. Nikon

77. IWC Watches

78. Rock Radio

79. Kit Kat

80.

81. Rimmel Quick Dry

82. Hyundai

83. Duracell

84. Jobsintown.de

85. Calgary Zoo

86. Fedex

87. Copenhagen Zoo

88. Walking Dead: Zombie Truck

89. Mad Men (New Zealand)

90. IBM

91. Grand Theft Auto

92. Father Bobs (Homeless Charity)

93. WonderBra

94. IAMS

95. AOK (German Health Insurance)

96. MTV Switch

97. McDonalds

98. Smart

99. KarstadtQuelle: Dental Implant Insurance

100. Nivea: Good-bye Cellulite Sofa

For a really great archive and resource of advertisements visit Ads of the World or Trend Hunter for a great source for inspiration.
If you’re looking for a creative solution we can help with viral video production, creative outdoor advertising, experiential events, news generation and newjacking and publicity stunts.
Please share your examples with us. Let us know in the comments section below.
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