The best Christmas PR Campaigns and Stunts « Taylor Herring

The best Christmas PR Campaigns and Stunts

Posted on July 16th, 2019 James in branded content,Consumer PR,Taylor Herring News,Taylor Herring PR.

The run up to Christmas is a key trading period for most brands.

For others it’s a chance to give-back to customers and spread some seasonal joy.

We’ve created Christmas viral videos, festive in-store experiences and PR-worthy merchandise for a wide variety of retailers and household consumer brands.

If you need some creative firepower for your Christmas campaign – please get in touch.

Here’s some of our work.

The Gift Of Greggs

In the run to Christmas we delivered an in-store gift wrap service and bespoke range of Greggs branded stocking fillers.

A Christmas Surprise at KwikFit

An unexpected trip to their local Kwik Fit, turned into something truly magical for ten children.

Shopping On Ice

To bring some fun to the Christmas food shop, we helped supermarket chain Iceland trial a new concept – Shopping on Ice.

A world first, supermarket aisles in their Stratford branch were transformed to ice. Our team worked through the night, refitting the entire store with 250 square meters of synthetic ice to complete the spectacular transformation.

easyJet: Christmas Lights

Passengers and crew at London Luton Airport were treated to a spectacular festive surprise, as they witnessed the world’s first Christmas light show to feature a 120ft aircraft.

easyJet provided an A320 Airbus to airport ground staff who created the spectacular festive experience by wrapping the aircraft with Christmas lights

Animatronic Orangutan scales Christmas tree for Iceland campaign

Commuters and shoppers were stunned by a bright orange animatronic ape, wandering the streets of the capital.

The displaced ape was part of supermarket chain Iceland’s Christmas campaign to encourage consumers to choose a palm oil free Christmas.

The Christmas Party Escape Suit

For LateRooms.com we created the world’s first festive camouflage outfit, specifically designed to help people escape boring seasonal shindigs unnoticed.

A Die Hard Christmas

Is Die Hard a Christmas movie?

It’s an age-old festive debate that’s divided households since 1988, but to promote the film on Sky Cinema we looked to settle the matter with a remix from Cassetteboy

Samsung’s Christmas Beard Makeover

A brand new festive fashion trend which took hirsute, fun loving hipsters by storm at yuletide season to celebrate the launch of the new Samsung Galaxy Note Edge handset.

Gold Christmas Crackers

For the past 6 years we’ve helped comedy channel Gold bring some proper wit to the standard, groan worthy Christmas cracker joke.

Amateur wits and comedians are challenged to write their own modern festive cracker gags for the competition, which are put to a public vote.

The competition was started in 2013 after a poll revealed that 72% of the nation thought cracker jokes are outdated and 70% found themselves groaning rather than giggling as they share their cracker jokes on the big day.

The crackers which promote the channel’s festive schedule are available via retail partners.

 

 

 

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