Insomnia keeping ewe up? This 8 hour film takes counting sheep to a whole new level « Taylor Herring

Insomnia keeping ewe up? This 8 hour film takes counting sheep to a whole new level

Posted on September 27th, 2017 Katie Mallion in Comedy,Consumer PR,Experiential Marketing,FMCG,Leisure PR,PR Stunt,Stunt Of The Day.

Is this the dullest movie ever? Well I suppose that depends on your views of sheep doing their own thing for 8 hours… in slow motion.

So yes, it is probably at least in the running for the award but the producers of this cinematic experience over at Calm.com are more than happy with this – they even put it on the promotional posters!

The aptly named “Baa Baa Land” which premiered at the Prince Charles Cinema last night is a gloriously bizarre example of Slow Cinema; an artistic sub-genre which is exactly as it sounds! Previous examples have ranged from capturing the ongoing point of view of a train driver to hours of literally nothing but paint drying.

It may be a far cry from the money making blockbusters and action flicks dominating cinema these days and it can certainly be described as niche but it has its own special purpose. With so many working at 90 miles per hour rushing from job to job, Slow Cinema is there to give your brain that well needed rest with some low impact entertainment designed to barely hold your attention. And for those with insomnia – good news! It may even help you drift off from sheer boredom. You can check out the rather endearing trailer below:

So if you find yourself still awake at 4am, grab yourself a copy and do as the age old saying goes and count sheep with Baa Baa Land!

Of course, dear insomniacs, if sheep simply aren’t your thing we’ve got you covered! You can instead listen to the glorious white noise of Easyjet’s engines to send you off to the land of nod with their charity single Jet Sounds – did we mention all proceeds go to The Children’s Sleep Charity? Either way sleep well!

[email protected]

Leave a comment

Recent Posts

Paddy Power’s mobile Drunk Tank hits the streets of Ascot

Posted on June 18th, 2018 in Taylor Herring News.

Win at Cannes Lions with this disruptive campaign idea generator

Posted on June 16th, 2018 in Taylor Herring News.

Football legends line up for Betfair five-a-side surprise

Posted on June 12th, 2018 in Taylor Herring News.

Taylor Herring gives a Greggs a gourmet makeover as ‘Gregory and Gregory’

Posted on May 30th, 2018 in Food and Drink PR,Taylor Herring News.

Samsung set for #TVblackout this weekend

Posted on May 25th, 2018 in Consumer Electronics PR,Taylor Herring News.

Go behind-the-scenes at Taylor Herring and follow our shiny new Instagram feed