Article
March 4, 2010
$10000 If You Can Watch Horror Movie Alone.
Mumbai, India: Bollywood filmmaker Ram Gopal Verma has challenged the public to watch his upcoming horror film Phoonk 2 alone in a cinema, promising a cash prize of $10,000 to the person who manages to do so.
Verma threw the challenge while promoting his film in India’s showbiz capital Mumbai.Meanwhile the producers of horror film Rokkk have claimed that they will keep ambulances posted outside theatres where their horror film will be screened.”We had held a screening of the film and some people with heartproblems feel ill,” said a spokesperson.
Source: Indian Express
[Keeping tabs on the art of product promotion with this occasional ’stunt of the day’ blog ….]