pr for comedy, pr for television, pr for  entertainment
James Herring, Cath Taylor, taylor herring public relations media, music and entertainment brands
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Case Studies Index

‘Here’s some more detailed examples of recent campaigns we have worked on. Check back here soon as we update these case studies regularly with new campaigns…’
 
World Cup
Back Of The Net
Taylor Herring make internet history with England World Cup game
(view full case study)
 
Lumix
Say Cheese
Taylor Herring zoom-in on Panasonic’s new super compact camera
(view full case study)
 
Eden
Polar Bear On The Thames
260 Million people witnessed our ice breaker for natural history brand Eden.
(view full case study)
 
 
Honda
Sky Diving With Honda
Promoting the UK’s first live TV advert.
(view full case study)
 
 
Honda
Fredericks Ice Cream
How we engaged 007 to celebrate the launch of a new iced lolly brand.
(view full case study)
 
 
Honda
The Reality TV Rich List
How we created mass media coverage Current TV’s fame season
(view full case study)
 
 
Kate Modern
Kate Modern on Bebo
How we delivered 27 million viewers for Bebo’s hit web drama.
(view full case study)
 
 
Alan Sugar - The Apprentice
The Apprentice
Our campaigns for The Apprentice have helped it become “one of the most-talked about shows in years”. (view full case study)
 
 
Freeview
Freeview
How we helped Freeview achieve record breaking sales…
(view full case study)
 
 
Freeview
aa The World’s Oldest Jokes
A research based campaign for comedy channel Dave.
(view full case study)
 
 
Virgin 1
Virgin 1
How we launched Richard Branson’s first TV channel.
(view full case study)
 
 
Ultimate Fighting Championship
Ultimate Fighting Championship
Building fame for world’s fastest growing spectator sport.
(view full case study)
 
 
Gurgle.com
aa Gurgle.com
How we increased Mothercare’s web traffic by 500%...
(view full case study)
 
 
Ultimate Fighting Championship
aa Britain’s Next Top Model
The search for a catwalk star
(view full case study)
 
 
The Simpsons Movie
The Simpsons Movie
Taylor Herring prove that pigs can fly…
(view full case study)
 
 
Doctor Who
Doctor Who
Taylor Herring win two year contract to promote the flagship BBC drama.
(view full case study)
 
 
High School Musical
spacer High School Musical
How we helped Disney deliver massive success for the tweenage phenomenon of the year.
(view full case study)
 
 
Robbie Williams
Robbie Williams
Our remit includes brand management, personal PR and full publicity support for all commercial releases and tour activity.
(view full case study)
 
 
Lara Croft Tomb Raider Legend
Lara Croft Tomb Raider Legend
How we secured Lara Croft’s place as the No.1 videogame and best seller of the year to date. (view full case study)
 
 
Lara Croft Tomb Raider Legend
aa 40,000ft Monster Spotted On Blackpool Beach!
Launching Disney’s Summer movie season.
(view full case study)
 
 
Big Brother’s Golden Ticket
Big Brother’s Golden Ticket
We were brought in by Channel 4 to execute a launch promotion for series 7 of Big Brother – and delivered a mountain of media coverage and boosted ratings for the hit reality show. (view full case study)
 
 
Dave - the home of witty banter
Dave
How we created mass brand awareness for the launch a new TV comedy channel.
(view full case study)
 
 
Space Hopping - UKTV GOLD
spacer Space Hopping
Our hugely successful brand re-launch stunt for UKTV Gold earned our client a place in the global record books. (view full case study)
 
Heroes
spacer Heroes
How we delivered a ratings success for the
Sci Fi Channel. (view full case study)
 
 
Teletext
spacer

Teletext
Championing the art of less for Teletext's 2007 brand re-launch (view full case study)

 
 
Rupert Bear
spacer

Entertainment Rights
Introducing Rupert Bear to a new generation of fans. (view full case study)

 
 
Evolution of Man
spacer Evolution of Man
From the Today Programme to The Sun - how we brought Bravo's coming of age to life.
(view full case study)
 
 
loaded magazine - laftas
Loaded Magazine
Loaded magazine brought us in to handle PR for their 4th annual comedy awards – the Loaded Laftas, sponsored by Nivea for men.
(view full case study)
 
 
More 4
More 4
Taylor Herring hired to oversee the launch new digital channel More 4. The campaign was a critical and popular success which delivered one of the biggest ever audiences for a new channel launch. (view full case study)
 
 
Jamie Oliver
Jamie Oliver
Taylor Herring stage VIP Cannes launch for Fremantle International Distribution.
(view full case study)
 
 
Living TV
Living TV
How we delivered a total brand
transformation for LIVINGtv.
(view full case study)
 
 
 
The Insider by Piers Morgan
‘The Insider’ dominated the media on publication and instantly became No.1 in The Sunday Times chart. Not only did it fill thousands of column inches with its revelations about prominent political and showbiz figures, it was critically acclaimed across the broadsheets for its unique and fascinating insight into the world of celebrity, royalty, politics and the media. (view full case study)
 
 
richard and judy
Richard & Judy
We have promoted ‘the undisputed King and Queen of daytime television’ since 2001, working on all elements of the show - from their phenomenally successful book club, to master classes in wine to the day-to-day promotion of interviews with presidents, prime ministers and the Hollywood A-List. (view full case study)
 
 
guiness world records
Guinness World Records
Taylor Herring has represented this publishing phenomenon since 2000. With over 100 million global sales - Guinness World Records is now a national institution.
(view full case study)
 
 
Mr Men and Little Miss
The Mr Men
Taylor Herring stage the 35th anniversary celebrations for their iconic and enduring Mr Men brand and launch two new characters
(view full case study)
 
 
Charlie Dimmock
UKTV Style Gardens
A dedicated TV gardening channel wanted to raise their profile – and through a combination of creative research, celebrity support and hard graft we got the nation whole nation talking about them.
(view full case study)
 
 
National Sickie Day
National Sickie Day
How our news story hit the headlines and generated £600,000 of coverage for our client Sky Travel.
(view full case study)
 
 
Catherine Tate
The Catherine Tate Show
Airing on BBC TWO and forming a key part of the channel’s big comedy push, we trebled the ratings of programmes that ran in the same time slot previously.
(view full case study)
 
 
 
Dot Mobile
Dot Mobile
Our campaign for a brand new mobile phone service delivered over £1m of coverage in 3 months (view full case study)
 
 
 
Fifpro
FIFPro World XI Player Awards
Taylor Herring hired by Celador to promote international ‘Soccer Oscars’
(view full case study)
 
 
 
Gonzo on tour
Gonzo On Tour
Taylor Herring on tour with The Artic Monkeys, Editors, Nine Black Alps and MTV.
(view full case study)
 
 
abi timuss
Abi Titmuss
From media scandal to a hugely successful show business career, Abi has gone on to become Britain’s No.1 pin-up appearing on the front cover of 38 magazines in the last 12 months.
(view full case study)
 
 
Glynedebourne Opera
Glyndebourne Opera
Click here to see how we created a sell-out season for the world famous Glyndebourne Opera company.
 
 
british comedy awards
British Comedy Awards
Click here to find out how we handled the PR campaign for the ‘Comedy Oscars’ and delivered ITV its highest Tuesday night ratings for more than two years.
 
 
Extreme Makeovers
Extreme Makeovers
Click here to read how our lifestyle team gave plastic surgery an extreme makeover.
 
 
viz
Viz
Click here to see how we staged Viz 25th birthday celebrations and delivered an equivalent advertising spend for the magazine of over £1 million and a sales uplift of 25%.
 
 
Bill Clinton
Leaders in London
An integrated campaign for the premier international business leadership summit
(view full case study)
 
 
Millionaire Live
Millionaire Live
Taylor Herring hired to take the world’s most famous quiz show out on tour.
(view full case study)
 
 
 
 
MTV Boom
MTV Boom!
We took MTV into 750 classrooms nationwide – to seek out the next generation of pop promo directors. (view full case study)
 
 
sudoku live
Sudoku Live
On a seven day turnaround we created the UK’s biggest piece of outdoor media and a photo opportunity that would drive tune in, stimulate word of mouth and provide arresting picture capital for the national press.
(view full case study)
 
 
Political Gnomes
Political Gnomes
How do you get on the front page of The Sun? Click here to find out..
 
 
Ozzy Osbourne
Black Sabbath – the last ever episode of The Osbournes
How we delivered a 300% audience increase for the season finale of The Osbourne’s reality show. (view full case study)
 
 
uktv food
UKTV FOOD - Sexing Up Sprouts
Sprout Curry anyone? Our Christmas campaign for the much maligned festive vegetable hit the headlines and became a national talking point.
(view full case study)
 
 
 
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