art « Taylor Herring

art

Airbnb does Van Gogh

Posted on February 12th, 2016 in Arts PR,stuff we liked,Stunt Of The Day,Tourism PR,Travel PR.

In order to promote an upcoming exhibition on the domestic spaces painted by Vincent van Gogh, the Art Institute of Chicago has recreated one of van Gogh’s most famous paintings — The Bedroom — as a rentable room on Airbnb.

7958

This is the ‘Bedroom in Arles’ by Vincent Van Gogh, one of the impoverished artist’s most famous works.

1371

The room is layed out exactly like the painting, while the walls and floor are painted in the same impressionistic style that Van Gogh is famous for.

The room will only set you back $10 a night – and the story has gone international.

Airbnb are proving, time after time, that it’s a brand happy to try/get involved things that are a little bit unusual and daring, and that strategy is reaping rewards.

[h/t The Guardian]

Forget the Eurostar, Kings Cross transports commuters straight to Diagon Alley

Posted on July 7th, 2015 in Stunt Of The Day.

To celebrate the one year anniversary of its Diagon Alley attraction, NBC Universal brought the magic back to Blighty yesterday, in the very place where Harry’s adventures all began: Kings Cross Station!

Diagon Alley Universal Orlando

Diagon Alley Universal Orlando

According to Event magazine, the infamous shopping street was “recreated by 3D graffiti artists Max ‘n’ Joe and featured a series of classic movie props”.

What’s more, fans and commuters alike were able to share photos taken at the activation via the campaign’s dedicated microsite.

Kings Cross' Diagon Alley Art Installation Image (c) Event Magazine

The temporary installation, which appeared out of nowhere, disappeared just as magically by the evening rush hour yesterday.

At least some of us muggles were able to experience it!

Image (c) Event Magazine

 

Floating art gallery at Hampstead Heath ponds

Posted on June 12th, 2015 in Stunt Of The Day,Uncategorized.

One of Hampstead Heath’s famous swimming ponds has been transformed into an art gallery.

Eight works worth more than £20,000 are currently hanging in the middle of the mixed pond, one of three bathing ponds on the famous north London park.

hampstead

The installation promotes The Affordable Art Fair, taking place on Hampstead Heath over the weekend. More than 10,000 works will go on sale for between £100 and £5,000.

Let’s hope the precious art is waterproof…

Image (c) Evening Standard

Pothole Problems…solved!

Posted on June 4th, 2015 in Stunt Of The Day.

Here in the UK, we’re no strangers to potholes in our roads, but now some frustrated citizens in other countries are taking the situation into their own hands and coming up with creative solutions to their cities’ pothole problems.

Take, for example, Panama City, where social media is being used in a very unique way. A news programme created ‘The Tweeting Pothole’ device, and placed it in potholes around the city. The pothole tweets the Department of Public Works, asking to be fixed, every time someone drives over it.

tweeting pothole

In other pothole news, a Chicago artist is brightening up the city’s streets. With over 600,000 potholes on the city streets, Jim Bachor has taken to filling the pothole with colourful flower mosaics, in his new take on urban street art.

flower pothole2

We think London should take it one step further this summer…potholes full of chilled beer anyone?

beer pothole

Images (c) Colossal/P4 Ogilvy & Mather/Facebook.