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Television PR

Watch Paint Dry With Ronseal

Posted on May 4th, 2016 in Reality TV PR,Stunt Of The Day,Television Industry PR,Television PR.

Ronseal have never been one to shy away from re-appropriating an old saying; ‘It does exactly what it says on the tin’ being a staple of theirs for many years. The no nonsense approach has done them well; not glamorising DIY cracks a few smiles and probably brings in a few more punters.

Well that approach has continued, with Ronseal this time taking on prime time advertising and, in their own words, “the ultimate TV critics.”

Shown in the Gogglebox advert break this slow paced, oddly therapeutic, advert is brave, bold and risky – the perfect fit, say Ronseal, for Channel 4 who were extremely supportive in the production of the advert.

Millions of eyes on the advert over Bank Holiday, great pickup on social media means that this hilarious video has done very well.

 

Dances (Naked) With Wolves

Posted on March 31st, 2016 in Awards PR,Comedy PR,Stunt Of The Day,Television PR,Tourism PR,Travel PR.

The Eurovision Song Contest is, if you’re a staunch fan of England, a yearly exercise in frustration. We put forward a decent, catchy pop song only to see it shunned for political reasons. For many, though, The Eurovision Song Contest is a day of celebration; friends gather, sweepstakes and bingo are drawn up as we sing, dance and laugh at some of the insanity on show.

Standing out as a contestant isn’t easy though; the performances are loud, the outfits are outrageous and each song is as catchy as the last. To steal the show and make the headlines you’ll need some sort of edge…

Like being naked.

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And performing with wolves.

This is a PR win for everyone involved. IVAN, the performer, his producer and the whole country of Belarus. Well, assuming the performance goes well. You can watch the performance below, NSFW warning though – there’s a bit of nudity in there.

GAME OF THRONES: CHOCOLATE EGGS FOR EASTER

Posted on March 15th, 2016 in Experiential Marketing,Food and Drink PR,Stunt Of The Day,Television PR.

In case you weren’t aware, Game of Thrones is coming back soon. The internationally loved series has spawned all kinds of things in its time on our televisions; memes, arguments, fashions and even cook books. Food is such a key element in Game of Thrones that people even host Game of Thrones feasts in the comfort of their own homes.

HBO have decided to seize upon both memes and feasts to promote the new series by creating an iconic dragon egg out of chocolate to celebrate the show, and, of course, Easter. It’s on display in Selfidges as I write this, so if you want to see a piece of Game of Thrones immortalised in chocolate then rush down and feast your eyes on it.

You won’t be able to feast your mouth on it, unfortunately, as it’s for display only, but you can at least pretend you’re the King/Queen of Dragons.. and of chocolate.

Transfer Deadline Day: Game of Thrones

Posted on February 1st, 2016 in Sport PR,stuff we liked,Stunt Of The Day,Television Industry PR,Television PR.

*** Warning: Spoiler alert! ***

Transfer Deadline Day is upon us and we’re all looking forward to the high-paced drama, unexpected personnel changes and the excitement radiating from Jim White’s iconic golden tie… But it’s not the Premier League we’re referring to.

Those of you who have taken a ride on the emotional roller-coaster that is Game of Thrones, will be somewhat familiar with the random roulette of feelings, varying between love, betrayal, heartache and pure shock (often all in the same scene!).

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For once however, it is us (and not Jon Snow), who know nothing. Seriously… We really do know nothing. Is Arya actually blind? Is Jon really dead? Will the weird fire witch bring him back to life? Will Cersei get what’s coming to her? And most importantly, will Tyrion finally settle down with a nice lady-friend?

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Enter Jim White, who’s been kind enough to offer some experienced insight into the comings and goings of Westeros…

Whether you’re a fan of football, an avid Game of Thrones enthusiast or, like many out there, a connoisseur of both, this video is a must watch! Season 6 is out on Sky Atlantic on the 25th of April (2 months and 24 days away, but who’s counting?)… Be sure to wrap up warmly though, rumour has it that winter is coming!

On Sky Movies today – it’s Groundhog Day again and again and again

Posted on February 1st, 2016 in Comedy PR,Stunt Of The Day,Television PR.

Stunts come in all shapes and sizes; and often the best one’s don’t require a motorcycle display team or Kelly Brook.

Sky Movies have snuck one under the radar – and it’s already drawing grins around the office.

Groundhog Day is here.

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To celebrate – a scheduler over at Sky HQ greenlit the idea to screen Groundhog Day all day.

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If you think you can stomach the film for almost 24 hours then you’ll be able to dive into the marathon tonight – and if so disposed watch it 13 times in a row.

It’s a subtle, perfectly crafted wheeze, and one that is already being well received on social and in news outlets.

Smashing.

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