London, UK: On the eve of the annual Mothers Day mailing frenzy the Royal Mail  team up with Battersea Dogs Home to celebrate the 150th anniversary of the famous pet home. 10 former residents, all happily living with new owners, star in a set of first-class stamps.

Source: Daily Mail

[Keeping tabs on the art of  promotion with this ’stunt of the day’ blog ….]

This entry was posted on Thursday, March 11th, 2010 at 1:06 pm and is filed under PR Stunt, PR Stunts, Publicity Stunts, Stunt Of The Day. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.